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Category Archives: Integrating Social Media

ISM, Integrating Social Media, the real challenge to business models.

The Professor is moving to his new social media campus, follow us there!

Posted on September 21, 2012 by John Ashcroft
Social Media Experts web site

Join the professor on campus with great minds at www.smexperts.co.uk. It is the Hogwarts of Social Media. All of our social media articles and downloads are available on the new special site. Follow the professor on Twitter and follow the … Read More

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Peace for our Time – The secrets of great headlines.

Posted on August 28, 2012 by John Ashcroft
Peace for our time, the secrets of great headlines

Headlines grab attention. Here are seven basic tips to write great headlines for your blog, e-mails, articles and much more. 1 The Teasers – who? why? what? when? where? Who writes the best headlines to always get attention? Why great … Read More

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#ISM, Why Google+ is getting a thumbs up in ratings war!

Posted on July 19, 2012 by John Ashcroft
Why Google+ is getting the thumbs up!

Integrating Social Media : According to some analysts Google+ is on track to hit 400 million users by the end of the year, supported by search engine dominance, strong Gmail sign up and the association with YouTube. A strong suite … Read More

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#ISM : Google+ gets a thumbs up in latest survey

Posted on July 19, 2012 by John Ashcroft
Google+ gets a thumbs up

Integrating Social Media : Google+ gets a thumbs up but Facebook, LinkedIn, Pinterest, Twitter disappoint in the latest ACSI E business report in association with Foresee. Google+ performs well in a first appearance in the ACSI survey. According to the … Read More

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#ISM : Social Media Sites do not last forever!

Posted on July 19, 2012 by John Ashcroft
Social Media Sites do not last forever

Integrating Social Media : For the moment Facebook dominates social media usage but Google+ may present a greater challenge than many are prepared to accept. Social media sites do not last for ever. Friendster, MySpace and Bebo attest. Friendster Friendster … Read More

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#ISM : OK but which social media to integrate?

Posted on July 18, 2012 by John Ashcroft
ISM Common Used Social Media Tools

Integrating Social Media : My preferred Social Media assets are LinkedIn, Twitter, Facebook, Google+, Pinterest, and Vimeo. Blogs and web sites obviously feature but why did make this our selection for Integrating Social Media #ISM. Facebook, Twitter, LinkedIn were the … Read More

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Integrating Social Media : What do we mean by social media?

Posted on July 17, 2012 by John Ashcroft
Integrating Social Media

Our major Social Media assets are LinkedIn, Twitter, Facebook, Google+, Pinterest, YouTube, Vimeo, Flickr, blogs and web sites and more but what do we mean by Social Media?  Integrating Social Media #ISM. A listing is not enough. It is the … Read More

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Social Media Strategy Guidelines, when Integrating Social Media

Posted on July 17, 2012 by John Ashcroft
Integrating Social Media

Social Media Strategy Guidelines Open, Honest, Truthful;  Educate, Engage, Entertain, Inform, Inspire; Draft, Check, Click, Social media is an important part of the communication process. We rely heavily on blogging, e-mails, LinkedIn, Twitter, Facebook, Google+ and Pinterest to communicate, inform, … Read More

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