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George Bernard Shaw and Steve Jobs – looking for unreasonable men

Posted on March 31, 2012 by John Ashcroft
Steve Jobs, the unreasonable man

Business growth is dependent on the unreasonable entrepreneurs who strive to expand and develop their business ideas, no matter how difficult the market situation and the economic climate. George Bernard Shaw said “The reasonable man adapts himself to the world, … Read More

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The Corporate Strategist : Apple product life cycles, iPod, iPhone, iPad – is this the future?

Posted on January 31, 2012 by John Ashcroft
The Corporate Strategist - Apple Product Life Cycles

On January 24th Apple reported first quarter results with the highest quarterly revenues and earnings ever. In this article,  we look at the product life cycles of the iPod, the iPhone and the iPad. The Corporate Strategist – Apple Product … Read More

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The Corporate Strategist : The iPad 3 is coming – Kaizen and KSFs

Posted on January 19, 2012 by John Ashcroft
The iPad 3 Kaizen and KSFs

The Apple iPad 3 is coming and could be released in March. Despite the imminent arrival no one is really sure about the final design, look and feel of the product but the Apple strategy of Kaizen and KSFs, a … Read More

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The Cororate Strategist : Steve Jobs – the secrets of a great presentation

Posted on December 29, 2011 by John Ashcroft
The presentation secrets of Steve Jobs

Steve Jobs CEO of Apple Inc was a great presenter. While many presenters simply convey information, Jobs inspired. OK, he had some great products to help the delivery but what is it that makes a good presenter – Carmine Gallo, … Read More

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