iPad dominates Black Friday Sales Posted on November 28, 2012 by John Ashcroft The iPad Dominates Holiday Shopping Web Traffic Like this data update from Business Insider Chart of the Day. IBM released its Thanksgiving and Black Friday report on mobile shopping – the iPad completely dominates category sales. The iPad represented 88.3 … Read More
Secrets of a great presentation using words that sell Posted on October 29, 2012 by John Ashcroft Got a presentation to make, or interested in what makes for a great presentation, check out the Corporate Strategist guide to “Words that sell” and “Secrets of a Great Presentation”, the impact can be huge. Presence Have Presence – It … Read More
Apple Product Life Cycles, the iPad, the iPhone and the iPad Posted on October 29, 2012 by John Ashcroft The markets may have been disappointed with iPad sales in the final quarter of the year as sales fell back to 14 million units from the 17 million recorded in the third quarter but is this such a disappointment? For … Read More
The iPod Product Life Cycle, The Apple Case Study continues … Posted on October 29, 2012 by John Ashcroft iPod sales in the financial year ending September 2012 were over 35 million units bringing the total sales since the launch in 2002 to a staggering 356.3 million units. Peak year for sales was in 2008 when unit sales hit … Read More
Keywords from the Apple Keynote – words that sell – October 2012 Posted on October 26, 2012 by John Ashcroft Keywords from the Apple Keynote presentation, October 2012. Tim Cook and Phil Schiller blend in a wordle™ of the words that sell. Cook favors fantastic, Schiller is amazing and great. Use … Read More
Is Amazon Price Check, the retail killer app for mobile? Posted on October 18, 2012 by John Ashcroft Amazon Price Check is the killer app for retail business according to some analysts in the USA. Not yet available in the UK, using the Amazon app, prospective buyers can scan it, snap it, say it or just type in … Read More
The Professor is moving to his new social media campus, follow us there! Posted on September 21, 2012 by John Ashcroft Join the professor on campus with great minds at www.smexperts.co.uk. It is the Hogwarts of Social Media. All of our social media articles and downloads are available on the new special site. Follow the professor on Twitter and follow the … Read More
Peace for our Time – The secrets of great headlines. Posted on August 28, 2012 by John Ashcroft Headlines grab attention. Here are seven basic tips to write great headlines for your blog, e-mails, articles and much more. 1 The Teasers – who? why? what? when? where? Who writes the best headlines to always get attention? Why great … Read More
#ISM, Why Google+ is getting a thumbs up in ratings war! Posted on July 19, 2012 by John Ashcroft Integrating Social Media : According to some analysts Google+ is on track to hit 400 million users by the end of the year, supported by search engine dominance, strong Gmail sign up and the association with YouTube. A strong suite … Read More
#ISM : Google+ gets a thumbs up in latest survey Posted on July 19, 2012 by John Ashcroft Integrating Social Media : Google+ gets a thumbs up but Facebook, LinkedIn, Pinterest, Twitter disappoint in the latest ACSI E business report in association with Foresee. Google+ performs well in a first appearance in the ACSI survey. According to the … Read More
