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Category Archives: Corporate Strategy

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The Corporate Strategist : Apple product life cycles, iPod, iPhone, iPad – is this the future?

Posted on January 31, 2012 by John Ashcroft
The Corporate Strategist - Apple Product Life Cycles

On January 24th Apple reported first quarter results with the highest quarterly revenues and earnings ever. In this article,  we look at the product life cycles of the iPod, the iPhone and the iPad. The Corporate Strategist – Apple Product … Read More

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The Corporate Strategist : The iPad 3 is coming – Kaizen and KSFs

Posted on January 19, 2012 by John Ashcroft
The iPad 3 Kaizen and KSFs

The Apple iPad 3 is coming and could be released in March. Despite the imminent arrival no one is really sure about the final design, look and feel of the product but the Apple strategy of Kaizen and KSFs, a … Read More

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The Cororate Strategist : Steve Jobs – the secrets of a great presentation

Posted on December 29, 2011 by John Ashcroft
The presentation secrets of Steve Jobs

Steve Jobs CEO of Apple Inc was a great presenter. While many presenters simply convey information, Jobs inspired. OK, he had some great products to help the delivery but what is it that makes a good presenter – Carmine Gallo, … Read More

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The Corporate Strategist : Steve Jobs, the exclusive biography by Walter Isaacson

Posted on October 27, 2011 by John Ashcroft
Steve Jobs

This week a great chance to burn through the six hundred page Steve Jobs biography by Walter Isaacson. It is a great read and provides some detail to my Apple corporate strategy case study. Jobs was a great visionary and … Read More

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