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Monthly Archives: July 2012

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The Sunday Times and Croissants : Weekly insights and updates 29th July

Posted on July 29, 2012 by John Ashcroft
The Workshop of the World, The Sunday Times and Croissants.

There is something special about Sunday morning, the Sunday Times, hot croissants with honey and butter, excellent. Headlines – Looking for a British Hero is the main headline, a reference to the Team GB and not the state of the … Read More

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The Saturday Economist : UK Economics News and Updates 28th July

Posted on July 28, 2012 by John Ashcroft
The Saturday Economist 28th July 2012

Economics News this week, The preliminary estimate for GDP in the second quarter of the year was released on Tuesday. Consensus forecasts were braced for a fall of just 0.2%. NIESR, with the highly rated monthly GDP tracker had canvassed … Read More

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The Sunday Times and Croissants, weekly insights and updates 22nd July.

Posted on July 22, 2012 by John Ashcroft
The Sunday Times and Croissants 22nd July

There is something special about Sunday morning, the Sunday Times, hot croissants with honey and butter, excellent. Headlines – Business tells Cameron – “we need foreign students”. Some of Britain’s most prominent businessmen were obliged to write to the Chancellor, … Read More

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The Saturday Economist : UK Economics News and Updates 21st July 2012

Posted on July 21, 2012 by John Ashcroft
The Saturday Economist 21st July

Economics News this week, Inflation fell to 2.4% in June, unemployment (claimant count) increased slightly but fell on the wider LFS count, retail sales were up 1.6% year on year and government borrowing figures came in ahead of target in … Read More

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#ISM, Why Google+ is getting a thumbs up in ratings war!

Posted on July 19, 2012 by John Ashcroft
Why Google+ is getting the thumbs up!

Integrating Social Media : According to some analysts Google+ is on track to hit 400 million users by the end of the year, supported by search engine dominance, strong Gmail sign up and the association with YouTube. A strong suite … Read More

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#ISM : Google+ gets a thumbs up in latest survey

Posted on July 19, 2012 by John Ashcroft
Google+ gets a thumbs up

Integrating Social Media : Google+ gets a thumbs up but Facebook, LinkedIn, Pinterest, Twitter disappoint in the latest ACSI E business report in association with Foresee. Google+ performs well in a first appearance in the ACSI survey. According to the … Read More

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#ISM : Social Media Sites do not last forever!

Posted on July 19, 2012 by John Ashcroft
Social Media Sites do not last forever

Integrating Social Media : For the moment Facebook dominates social media usage but Google+ may present a greater challenge than many are prepared to accept. Social media sites do not last for ever. Friendster, MySpace and Bebo attest. Friendster Friendster … Read More

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#ISM : OK but which social media to integrate?

Posted on July 18, 2012 by John Ashcroft
ISM Common Used Social Media Tools

Integrating Social Media : My preferred Social Media assets are LinkedIn, Twitter, Facebook, Google+, Pinterest, and Vimeo. Blogs and web sites obviously feature but why did make this our selection for Integrating Social Media #ISM. Facebook, Twitter, LinkedIn were the … Read More

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Integrating Social Media : What do we mean by social media?

Posted on July 17, 2012 by John Ashcroft
Integrating Social Media

Our major Social Media assets are LinkedIn, Twitter, Facebook, Google+, Pinterest, YouTube, Vimeo, Flickr, blogs and web sites and more but what do we mean by Social Media?  Integrating Social Media #ISM. A listing is not enough. It is the … Read More

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Social Media Strategy Guidelines, when Integrating Social Media

Posted on July 17, 2012 by John Ashcroft
Integrating Social Media

Social Media Strategy Guidelines Open, Honest, Truthful;  Educate, Engage, Entertain, Inform, Inspire; Draft, Check, Click, Social media is an important part of the communication process. We rely heavily on blogging, e-mails, LinkedIn, Twitter, Facebook, Google+ and Pinterest to communicate, inform, … Read More

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